ProTechThem Building Awareness for Safer and Technology-Savvy Sharenting

The UK Sharenting Survey

The Sharenting Survey is being run by researchers at The University of Southampton (Department of Sociology, Social Policy and Criminology) as part of The ProTechThem project which is funded by the Economic and Social Research Council (ESRC). 

It seeks to understand how ‘sharenting’ – the sharing of potentially identifying or sensitive information about children by parents or guardians – might lead to serious (cyber) crimes and harms, and what can be done to mitigate against this. 

By understanding how and why people share information online, we hope to develop tools and targeted awareness campaigns that work with parents to allow for tech-savvy, safer online sharenting practices. 

We are inviting parents and guardians living in the UK who share information such as images and stories about their children on social media, to participate in a 15–20-minute online survey.  

As a thank you, participants can enter a draw for a £15 shopping voucher.  We have 100 to give away to participants drawn at random when the survey closes on 30th  April 2023.

To participate in the survey please visit:

This Sharenting Survey has received ethical approval from the University of Southampton (ERGO/Ethics Number: 79344].